Strategies to Avoid Urgency Culture in Advocacy Work

🤓 Bite-Sized Knurd: Working in nonprofits can take its toll sometimes. But if our goals are to dismantle harmful systems and cultivate new ones, we must begin that work within ourselves and our organizations. That’s why Knurdology has developed templates and …

Should My Non-Profit Run Twitter Ads Now?

🤓 Bite-Sized Knurd:  Musk’s Twitter lifted the political ad ban, but is it worth it? Short answer, no. The current brand safety concerns, poor quality ad products, and changes in its audience raise doubts that Twitter advertising can be successful …

The Secrets of Connected TV

🤓 Bite-Sized Knurd: Democrats spend billions of dollars on TV advertising every election cycle, but TV is not what it used to be. With TV’s added cost and lower effectiveness, connected TV offers a new, better way to reach voters. …