The Secrets of Connected TV Guide
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The Secrets of Connected TV Guide

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With TV’s added cost and lower effectiveness, Connected TV offers a new, better way to reach voters. Learn why CTV is right for your campaign and how to run a good CTV advertising campaign. If you’re looking for Connected TV services, we offer strategy and activation services for Hulu ad campaigns.

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Description

Democrats spend billions of dollars on TV advertising every election cycle, but TV is not what it used to be.

TV ads are more expensive than ever, but fewer people are watching TV like they used to. The pandemic has altered people’s media behavior and it’s important that candidates recognize this and adjust their campaign strategies.

In this guide you will learn:

  • what the alternatives to traditional TV advertising are
  • why they might be right for you
  • how to buy connected tv

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